Summer 2013 looks for women of color Reply

The designers and their makeup artists have made summer 2013 an artistic, colorful and playful affair featuring vibrant eye shadow colors as well as shimmering washes, bright lip colors, graphic liners, sequins, doll lashes, flawless contoured faces and taken the tweezers off our hands with bold yet groomed brows.

Check out the trends at SoFeminine

But what does the cosmetic industry envision for women of color during the summer season?

They want to see a glowing woman with a perfect balance of warmth and coolness and one who knows how to keep class and drama in perfect balance. Here are campaigns of MAC, Revlon, Bobbi Brown and Iman for 2013.

Iman Bronze goddess featured look

Bonang Matheba for Revlon SA

Halle Berry for Revlon 2013 campaign

Rihanna for RiRi hearts MAC

Bobbi Brown’s beach collection

That Thin Colourful Line. 2

Nicki Minaj and Rihanna are two ladies I love when it comes to colourful bold eyeshadows. I love bold eyeshadows….when done properly it adds life and interest to a simple makeup look and speaks volumes without you actually speaking. But then someone who refuses to be caught with vibrant shadow but still wants that colour and vibrancy will ask….“how do I take part in the fun without going all the way? “

The answer is simple; Colour eyeliners. A colourful eyeliner ranging from blue to violet can give a very neutral look an edge without committing to a full eyelid of colour.

Everyone from Kelly Rowland to Leona Lewis have been rocking this trend and you too can be a part of it.

Achieving this look is very easy, using any coloured eyeliner pencil, apply to the upper and lower lash line or waterline and smudge slightly with a smudge brush for more drama.